AMRA Africa Forum 2018: Target will share its experience with its African peers

From 22nd to 23rd February, Target will actively participate in Nairobi, on works related to AMRA (African Market Research Association). The main theme is “Research in Diverse Africa’’; this forum is an occasion for all African market research professionals to gather and share the current field challenges. 

For Target, participation at this forum is essential as the agency will be involved on two presentations. During the first presentation, Serge Mumbu will explain to his peers How To Do Business In  A Diverse Africa Based On DRC Case, a country where he accumulates more than 20 years of experience within market research field.

Still based on DRC case, the second Target presentation will be on ‘’Cultural Diversity And Qualitative Research Challenges’’ which will be presented by Arlette Leumbou (Senior Research Analyst) and Serge Mumbu (General Manager). You can find the entire schedule at http://africanmra.org/AMRAWeb/africa-forum-2018/2018-progoverview/ 

With 7 years as research agency within many African countries such as Rwanda,  Congo, Burundi, Ivory Coast, Gabon, Cameroon, Uganda and Sierra Leone, Target grew on its knowhow and today, it is positioned a good reference among reliable African research agencies.

What is AMRA

Created in 2016, African Market Research Association is a non-profit association constituted of associations and organisations dealing in social research and survey in Africa.

It aims at:

  • Insuring professionalism on market research, social research and surveys in Africa
  • Sharing market research, social research and surveys within market and within the continent
  • Promoting market research, social research and survey in the rest of the world
  • Developing partnership with member associations in order to reinforce trust from rest of the world  on African market research

To know more on AMRA, go to http://www.africanmra.org

Friday, January 19, 2018 - 11:23
Post date: Wed, 02/20/2013 - 17:58

TARGET is currently the only agency of survey based in D.R.

Post date: Wed, 02/20/2013 - 17:50

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Post date: Tue, 02/19/2013 - 17:54

Managing Director of TARGET, Mr. Serge MUMBU accepted to be interviewed at Radio Okapi on the most influential celebrities of the year 2012.

Post date: Mon, 01/28/2013 - 19:32

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Post date: Mon, 01/21/2013 - 18:02

In order to meet the increasing needs of reliable information related to D.R.

Post date: Thu, 01/17/2013 - 17:59

The Managing Director Serge MUMBU gave an interview to MEDIACONGO.NET (Congolese website) at the end of feedback ceremony regarding journey to USA organized

Post date: Tue, 01/15/2013 - 17:47

This Thursday 10 January 2013 at Center for Disabled Persons of Kinshasa, the Managing Director officially proceeded with giving of merit award for all those

Post date: Fri, 01/11/2013 - 17:33

The United State Embassy in D.R. Congo organized this Thursday 10 January 2013 a meeting in order to give a feedback regarding journey to USA of Mr.

Post date: Mon, 01/07/2013 - 17:20

TARGET is carrying out the second wave of survey on consumption of products and services at Kinshasa towards a sample of 1000 persons in line with the method

Post date: Fri, 12/21/2012 - 12:39

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