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Next publication of the second wave of survey on consumption of goods and services at Kinshasa.
TARGET is carrying out the second wave of survey on consumption of products and services at Kinshasa towards a sample of 1000 persons in line with the method of quotas for age, sex and place of residence. The first wave of survey has been carried out in October 2011.
Compared with survey carried out in 2011, two major innovations have been added:
- List of products and services has gone up from 21 to 27. We considered the increasing use of new technologies and/or launching of new products and services into Kinshasa market (decoders, laptops, credit cards, graphic tablet, cashing machines, banks, transfer of money).
- For each product that is used, the main point shall be to identify the most used and preferred brand or make. For services that are used, the main point shall be to identify companies of which services are most used and which are considered to be the best in their field.
The survey results will be available from 31 January 2013. To see survey results of 2011, please click here
Target is carrying out researches throughout the Democratic Republic of the Congo, within several African countries of Great Lakes and Western Africa
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Working in a research agency seems sometimes to be an exercise reserved to those who are initiate.
From Sunday 23rd to Wednesday 26th of September, the world professionals of market research gathered within the European Society for Op
Pupils of the Democratic Republic of the Congo went back to school this last Monday, September 3rd, 2018.
Target Agency is amongst the main market research and consulting agencies based in the Democratic Republic of the Congo.
Target places the person at the core of its work.
Gady PHAKA and Gloire MANDEFU, students at Ecole Nationale d’Administration “Administration National School



















