TARGET sharing its experience on market research at Université de Kinshasa
AMRA Africa Forum 2018: Target will share its experience with its African peers
From 22nd to 23rd February, Target will actively participate in Nairobi, on works related to AMRA (African Market Research Association). The main theme is “Research in Diverse Africa’’; this forum is an occasion for all African market research professionals to gather and share the current field challenges.
For Target, participation at this forum is essential as the agency will be involved on two presentations. During the first presentation, Serge Mumbu will explain to his peers How To Do Business In A Diverse Africa Based On DRC Case, a country where he accumulates more than 20 years of experience within market research field.
Still based on DRC case, the second Target presentation will be on ‘’Cultural Diversity And Qualitative Research Challenges’’ which will be presented by Arlette Leumbou (Senior Research Analyst) and Serge Mumbu (General Manager). You can find the entire schedule at http://africanmra.org/AMRAWeb/
With 7 years as research agency within many African countries such as Rwanda, Congo, Burundi, Ivory Coast, Gabon, Cameroon, Uganda and Sierra Leone, Target grew on its knowhow and today, it is positioned a good reference among reliable African research agencies.
What is AMRA
Created in 2016, African Market Research Association is a non-profit association constituted of associations and organisations dealing in social research and survey in Africa.
It aims at:
- Insuring professionalism on market research, social research and surveys in Africa
- Sharing market research, social research and surveys within market and within the continent
- Promoting market research, social research and survey in the rest of the world
- Developing partnership with member associations in order to reinforce trust from rest of the world on African market research
To know more on AMRA, go to http://www.africanmra.org
Friday, January 19, 2018 - 11:23
Post date: Tue, 04/15/2014 - 09:17
Context
Post date: Sat, 03/15/2014 - 10:37
In an interview on the website Mediacongo, Serge Mumbu (ESOMAR Representative for DRC) present the structure, explains the benefits of an ESOMAR membership a
Post date: Fri, 03/14/2014 - 12:29
Serge Mumbu, General Manager of Target SARL has been named as ESOMAR Representative for DR Congo with principal duties to recruit new ESOMAR members and p
Post date: Tue, 01/21/2014 - 18:07
In accordance with the OHADA uniform act concerning Trading Companies Laws and with the legal and regulatory requirements on the
Post date: Fri, 12/20/2013 - 08:29
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Post date: Fri, 12/13/2013 - 11:55
1. Target SPRL has just published results of survey on perception of countries and organisations operating in DRC.
Post date: Wed, 12/04/2013 - 11:59
Perception of countries and organizations in DRC is a survey carried out by TARGET within 7 provinces of DRC towards a sample of
Post date: Mon, 10/14/2013 - 12:22
TARGET SPRL, agency specialized in market research and Marketing consultancy officially launched its activities on 11 October 20
Post date: Thu, 10/03/2013 - 09:03
The GRAND CEVAHIR HOTEL of Istanbul in Turkey hosted the 66th ESOMAR Congress (The world association of professional market research) from September 22 to 25
