The Medias of Kinshasa have been invited this Wednesday, August 7, 2013 at the introduction of the results of the study “IMPACT OF ADVERTISING IN DR CONGO”,
Target Sarl publishes the results of several studies carried out at Lubumbashi
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- “Favorite People” that presents a ranking of local as well as foreign celebrities appreciated by Lubumbashi consumers;
- “Statistics on media” that is establishing an inventory of media (TV, Radio, print media and internet) and programmes most followed by Lubumbashi people, as well as favourite time for following the related media;
- “Key figures on mobile telephony” that proposes an overview of mobile telephony penetration rate at Lubumbashi, operators market share as well as smartphones and mobile money place amongst Lubumbashi people;
- “Use of banks” that gives figures on banking services penetration at Lubumbashi (percentage of persons that use banks) as well as the most used banks.
Data collection of these researches took place from 19 to 22 November 2014 at Lubumbashi towards a representative sample of 1000 persons in line with method of quota per age, sex and residence municipality.
Publications “Favorite People” and “Statistics on media” will come out by December 15th, 2014 while “Key figures on mobile telephony” and “Use of banks” are respectively projected to come out in January and February 2015
Tuesday, November 25, 2014 - 18:54
Post date: Fri, 08/30/2013 - 17:41
Post date: Tue, 07/02/2013 - 09:16
TARGET’s participation in the SAMRA 2013 forum in Johannesburg (South Africa) has been the topic of an interview posted on the website mediacongo.net
Post date: Sat, 06/29/2013 - 08:30
The program “PANORAMA ECONOMIQUE” on Radio Okapi has received, this Saturday June 29, 2013 the General Manager of TARGET (Serge Mumbu) to comment on the econ
Post date: Fri, 05/31/2013 - 16:52
TARGET SPRL proceeded this Wednesday, May 29, 2013 by the presentation of the study “INDICES DE CONSOMMATION DES PRODUITS A KINSHASA” (2ème Editio
Post date: Fri, 05/31/2013 - 08:42
TARGET Managing Director (Serge Mumbu) attended SAMRA Conference 2013 that took place from 16 to 17 May 2013 at THABA YA BATSWAN
Post date: Tue, 05/07/2013 - 17:28
The Head office of TARGET SPRL is located since this may 2, 2013 in Building VULAMBO (ex SHELL) on the 8th floor (Boulevard du 30 Juin) number 152
Post date: Fri, 04/12/2013 - 16:53
TARGET has been selected by FEI (France Expertise Internationale) to achieve during the months of March and April 2013 a research of hearing media in 7 citie
Post date: Mon, 03/25/2013 - 15:49
Target Agency worked in partnership with INTERMEDIA (A research agency based at Washington DC, in USA) for the carrying out of a large survey on financial se
Post date: Tue, 03/05/2013 - 15:06
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