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Target Sarl publishes the results of several studies carried out at Lubumbashi
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- “Favorite People” that presents a ranking of local as well as foreign celebrities appreciated by Lubumbashi consumers;
- “Statistics on media” that is establishing an inventory of media (TV, Radio, print media and internet) and programmes most followed by Lubumbashi people, as well as favourite time for following the related media;
- “Key figures on mobile telephony” that proposes an overview of mobile telephony penetration rate at Lubumbashi, operators market share as well as smartphones and mobile money place amongst Lubumbashi people;
- “Use of banks” that gives figures on banking services penetration at Lubumbashi (percentage of persons that use banks) as well as the most used banks.
Data collection of these researches took place from 19 to 22 November 2014 at Lubumbashi towards a representative sample of 1000 persons in line with method of quota per age, sex and residence municipality.
Publications “Favorite People” and “Statistics on media” will come out by December 15th, 2014 while “Key figures on mobile telephony” and “Use of banks” are respectively projected to come out in January and February 2015
Tuesday, November 25, 2014 - 18:54
Post date: Mon, 12/24/2018 - 00:03
Target is carrying out researches throughout the Democratic Republic of the Congo, within several African countries of Great Lakes and Western Africa
Post date: Wed, 11/28/2018 - 15:44
During the third quarter of 2018, Target conducted several studies upon demand of its various clients. In its newsletter (Newsletter No 6) published in Octo
Post date: Wed, 11/28/2018 - 15:16
Target was well represented in the yearly congress of Esomar 2018 in Germany.
Post date: Wed, 11/28/2018 - 15:05
Working in a research agency seems sometimes to be an exercise reserved to those who are initiate.
Post date: Wed, 11/28/2018 - 14:55
From Sunday 23rd to Wednesday 26th of September, the world professionals of market research gathered within the European Society for Op
Post date: Wed, 11/28/2018 - 14:49
Pupils of the Democratic Republic of the Congo went back to school this last Monday, September 3rd, 2018.
Post date: Tue, 10/09/2018 - 10:27
Target Agency is amongst the main market research and consulting agencies based in the Democratic Republic of the Congo.
Post date: Tue, 10/09/2018 - 10:24
Target places the person at the core of its work.
Post date: Tue, 10/09/2018 - 09:47
Gady PHAKA and Gloire MANDEFU, students at Ecole Nationale d’Administration “Administration National School
