Faithfull to her course of action and her policy of strengthening relationship with her customers, partners and any public opinion
Target Participation in SAMRA conference 2013 at Johannesburg in South Africa
TARGET Managing Director (Serge Mumbu) attended SAMRA Conference 2013 that took place from 16 to 17 May 2013 at THABA YA BATSWANA hostel in Johannesburg/South Africa. SAMRA is the association of professionals in market research for southern Africa and is included in associations affiliated to ESOMAR (World Association of professionals of market research based at Amsterdam in Netherland). Two ESOMAR workshops preceded the conference on 15 May 2013 and TARGET Managing Director attended the workshop related to transfer and application of consumers’ insights lead by Andrew Vincent (Chief Examiner for qualitative module in United Kingdom Market Research society) and Sangeela Gupta (Consumer Insights PepsiCo Officer, India).
This conference has been an occasion for all participants not only to discover news evolutions in market research field (online research, mobile research, social media research, neuromarketing…) but also exchange with professionals of the field coming from many countries around the world (South Africa, Australia, Belgium, Great Britain, India, Netherland, Ghana, Egypt, DR Congo…). It is also about both representatives of surveys’ agencies (Ipsos, TNS, AC Nielsen, Target Sprl…) as well as customers (Heineken, Telko, Standard Bank…).
Amongst these fruitful exchanges of Target Managing Director, we will keep in mind the one with Dan FOREMAN (President of ESOMAR) that demonstrated the desire of seeing DR Congo be also equipped with an ESOMAR representative mainly in charge of recruiting new ESOMAR members in DR Congo and promoting international codes and practices regarding market researches and opinion surveys. An application of Serge Mumbu shall be submitted to ESOMAR authorities in days to come.
To see some pictures of SAMRA conference 2013, please click here.
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Friday, May 31, 2013 - 08:42
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The fifth Kinshasa French week edition took place from the 13th to the 16th June 2018, at Pullman Grand Hotel, in Kinshasa, capital of
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Target Sarl participated in Katanga Business Meeting which held from 24th to 26th may in Lubumbashi.
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Target will publish results of opinion pool survey among Congolese on next presidential and legislative elections.
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Target Sarl is happy to be for now on among ENA (Ecole Nationale Administration) DRC partner on whi
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The second edition of ‘’DRC media audience’’ will be soon available.
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Since its beginning, Target Sarl involves youths on part of its activities.
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On the 22nd and 23rd February 2018, Target participated in forum activities organized by AMRA (African Market Re
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From January 25th to February 2nd, Target IT consultant team gathered in training sessions for capacity building on
Post date: Tue, 02/13/2018 - 03:16
Target launched this early February series of national surveys within the 26 DRC regions.
