About six Congolese people
Next publication of the second wave of survey on consumption of goods and services at Kinshasa.
TARGET is carrying out the second wave of survey on consumption of products and services at Kinshasa towards a sample of 1000 persons in line with the method of quotas for age, sex and place of residence. The first wave of survey has been carried out in October 2011.
Compared with survey carried out in 2011, two major innovations have been added:
- List of products and services has gone up from 21 to 27. We considered the increasing use of new technologies and/or launching of new products and services into Kinshasa market (decoders, laptops, credit cards, graphic tablet, cashing machines, banks, transfer of money).
- For each product that is used, the main point shall be to identify the most used and preferred brand or make. For services that are used, the main point shall be to identify companies of which services are most used and which are considered to be the best in their field.
The survey results will be available from 31 January 2013. To see survey results of 2011, please click here
Monday, January 7, 2013 - 17:20
Post date: Tue, 08/25/2015 - 12:31
Post date: Wed, 08/12/2015 - 11:14
Post date: Mon, 07/27/2015 - 14:04
The market research agency, Target SARL, has just brought an innovation within marketing research sector in Democratic Republic of Congo.
Post date: Tue, 07/21/2015 - 14:09
Post date: Mon, 06/29/2015 - 09:12
Post date: Thu, 06/25/2015 - 18:19
