Target about to launch media survey 2016 at Kinshasa

The market research Agency Target – SARL will be launching in June data collection of its yearly survey on media at Kinshasa. In addition to usual tendencies to be collected, this year the agency has inserted new questions for knowing specific media followed by respondents during the related period.

Target media survey is organized once a year and in 2016 it will relate on a sample of 1000 persons in DR Congo capital. This edition shall especially consist in introduction within questionnaire of specific questions to determine media supports that are mostly appreciated by respondents.

Thus, for any media followed during thirty days preceding the survey, respondents will be required to mention media supports that allowed them following those media, their preferred language for following the said media, hours during which they followed those media as well as usual location whereas they followed those media.

Respondents shall respond as well to usual questions on their preferred programs, paying TV… besides many other aspects of media consumption at Kinshasa shall also be dealt with within this survey.

Results of this 4th edition of Kinshasa media survey shall be available from July 2016.

You can get them on demand by writing to info@target-sarl.cd or calling (+243) 810 451 052

 

 

 

 

Monday, May 23, 2016 - 17:51
Post date: Fri, 08/30/2013 - 17:41

The Medias of Kinshasa have been invited this Wednesday, August 7, 2013 at the introduction of the results of the study “IMPACT OF ADVERTISING IN DR CONGO”,

Post date: Tue, 07/02/2013 - 09:16

TARGET’s participation in the SAMRA 2013 forum in Johannesburg (South Africa) has been the topic of an interview posted on the website mediacongo.net

Post date: Sat, 06/29/2013 - 08:30

The program “PANORAMA ECONOMIQUE” on Radio Okapi has received, this Saturday June 29, 2013 the General Manager of TARGET (Serge Mumbu) to comment on the econ

Post date: Fri, 05/31/2013 - 16:52

TARGET SPRL proceeded this Wednesday, May 29, 2013 by the presentation of the study “INDICES DE CONSOMMATION DES PRODUITS A KINSHASA” (2ème Editio

Post date: Fri, 05/31/2013 - 08:42

TARGET Managing Director (Serge Mumbu) attended SAMRA Conference 2013 that took place from 16 to 17 May 2013 at THABA YA BATSWAN

Post date: Tue, 05/07/2013 - 17:28

The Head office of TARGET SPRL is located since this may 2, 2013 in Building VULAMBO (ex SHELL) on the 8th floor (Boulevard du 30 Juin) number 152

Post date: Tue, 04/30/2013 - 21:12

Post date: Fri, 04/12/2013 - 16:53

TARGET has been selected by FEI (France Expertise Internationale) to achieve during the months of March and April 2013 a research of hearing media in 7 citie

Post date: Mon, 03/25/2013 - 15:49

Target Agency worked in partnership with INTERMEDIA (A research agency based at Washington DC, in USA) for the carrying out of a large survey on financial se

Post date: Tue, 03/05/2013 - 15:06

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