TARGET sharing its experience on market research at Université de Kinshasa
Target about to launch media survey 2016 at Kinshasa
The market research Agency Target – SARL will be launching in June data collection of its yearly survey on media at Kinshasa. In addition to usual tendencies to be collected, this year the agency has inserted new questions for knowing specific media followed by respondents during the related period.
Target media survey is organized once a year and in 2016 it will relate on a sample of 1000 persons in DR Congo capital. This edition shall especially consist in introduction within questionnaire of specific questions to determine media supports that are mostly appreciated by respondents.
Thus, for any media followed during thirty days preceding the survey, respondents will be required to mention media supports that allowed them following those media, their preferred language for following the said media, hours during which they followed those media as well as usual location whereas they followed those media.
Respondents shall respond as well to usual questions on their preferred programs, paying TV… besides many other aspects of media consumption at Kinshasa shall also be dealt with within this survey.
Results of this 4th edition of Kinshasa media survey shall be available from July 2016.
You can get them on demand by writing to info@target-sarl.cd or calling (+243) 810 451 052
Monday, May 23, 2016 - 17:51
Post date: Tue, 04/15/2014 - 09:17
Context
Post date: Sat, 03/15/2014 - 10:37
In an interview on the website Mediacongo, Serge Mumbu (ESOMAR Representative for DRC) present the structure, explains the benefits of an ESOMAR membership a
Post date: Fri, 03/14/2014 - 12:29
Serge Mumbu, General Manager of Target SARL has been named as ESOMAR Representative for DR Congo with principal duties to recruit new ESOMAR members and p
Post date: Tue, 01/21/2014 - 18:07
In accordance with the OHADA uniform act concerning Trading Companies Laws and with the legal and regulatory requirements on the
Post date: Fri, 12/20/2013 - 08:29
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Post date: Fri, 12/13/2013 - 11:55
1. Target SPRL has just published results of survey on perception of countries and organisations operating in DRC.
Post date: Wed, 12/04/2013 - 11:59
Perception of countries and organizations in DRC is a survey carried out by TARGET within 7 provinces of DRC towards a sample of
Post date: Mon, 10/14/2013 - 12:22
TARGET SPRL, agency specialized in market research and Marketing consultancy officially launched its activities on 11 October 20
Post date: Thu, 10/03/2013 - 09:03
The GRAND CEVAHIR HOTEL of Istanbul in Turkey hosted the 66th ESOMAR Congress (The world association of professional market research) from September 22 to 25
