NEW OPPORTUNITIES WITHIN MOBILE TELEPHONY CONGOLESE MARKET The mobile telephony market in D.R.

Congolese and HIV AIDS
The 1st December of each year marks the international day to fight against HIV/AIDS. It is occasion to make a point on the pandemic, what it is, how to get infected, prevention means, as well research status in order to eradicate the pandemic. A part from statistics, World Health Organization (WHO) can communicate during this day, Target research agency conducted a study among Congolese in order to evaluate the idea they have regarding HIV AIDS threats. How do they perceive communications around HIV AIDS.
Overall 53% among Congolese think ‘’very high’’ HIV AIDS threats on their health; 54% of men think the threat is very high. The age group most conscious of the threat is youth aged between 18 and 24 years old. However, 5% of women are not able to evaluate the impact of HIV AIDS on their health nowadays.
78% of people interviewed on this Target ‘survey think that there is good communication on fight against HIV AIDS. Kongo-Central, Tanganyika and Tshuapa are regions where 100% of people interviewed think messages around fight against HIV AIDS are relevant. Channels used to send messages on HIV AIDS ‘fight is radio (61%), followed by TV; only 10% of messages on fight against the pandemic is sent through social network.
These statistics are from a survey on ‘’Congolese and fights against pandemics’’ which you can order by sending an email to info@target-sarl.cd or by visiting our online store at: http://target-sarl.com.
NEW OPPORTUNITIES WITHIN MOBILE TELEPHONY CONGOLESE MARKET
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