Faithfull to her course of action and her policy of strengthening relationship with her customers, partners and any public opinion
In the twists and turns of Target computing service
[[{"type":"media","view_mode":"media_large","fid":"526","attributes":{"alt":"","class":"media-image","style":"width: 303px; height: 169px; margin: 5px; float: left;","typeof":"foaf:Image"}}]]The quality of market research results is closely connected to the one of computing processing of its data. Target SARL that has been conducting researches since four years now in DR Congo as well as in other Central Africa countries is very well aware of that fact. Blaise PEZO, Information Technologies’ Specialist within Target Agency accepted to open to Target website readers the doors of the service he is in charge of.
“Given that market researches is the main activity of Target, the major part of our software’s are standards software’s, i.e. software’s conceived for meeting ordinary needs. We have got software’s for data collection and processing, data quality control as well as data management such as Cspro, the Sphinx IQ, Microsoft Excel, Kobo…” Blaise PEZO explaining.
Yet the Agency is also using other software’s of data analysis allowing development of graphics and making statistical analysis, i.e. SPSS, Microsoft Excel, Sphinx IQ, XLSTAT...
“Besides, these standards software’s, we also use some programming languages such as: HTML, XML, JAVA and visual basic in order to develop useful applications for internet data collection”, Target IT Specialist.
The IT Specialist, his assistant and computing consultants followed specific trainings or retraining to have a perfect control of the use of these software’s. Very recently, DR Congo computing team took part in a national research on financial inclusion. And these consultants participated in the project of Target Panel (www.target-sarl.cd/targetpanel).
And we are dealing with plenty of projects.
“For the time being, we are actively working to install applications and conduct pilot researches for the use of tablets in data collection; launching a CAWI survey (type of online survey) for candidates registered in Target panel on www.target-sarl.cd/targetpanel and we are also developing a data application that can be downloaded on Play store to allow both smartphones’ and tablets’ users be aware of available researches published by Target” Blaise PEZO concluding.
Friday, April 24, 2015 - 18:20
Post date: Tue, 10/09/2018 - 09:36
Post date: Sat, 08/25/2018 - 11:04
The fifth Kinshasa French week edition took place from the 13th to the 16th June 2018, at Pullman Grand Hotel, in Kinshasa, capital of
Post date: Sat, 08/25/2018 - 10:48
Target Sarl participated in Katanga Business Meeting which held from 24th to 26th may in Lubumbashi.
Post date: Sat, 08/25/2018 - 10:38
Target will publish results of opinion pool survey among Congolese on next presidential and legislative elections.
Post date: Wed, 04/18/2018 - 08:26
Target Sarl is happy to be for now on among ENA (Ecole Nationale Administration) DRC partner on whi
Post date: Fri, 03/23/2018 - 21:23
The second edition of ‘’DRC media audience’’ will be soon available.
Post date: Mon, 03/19/2018 - 16:09
Since its beginning, Target Sarl involves youths on part of its activities.
Post date: Mon, 03/19/2018 - 16:02
On the 22nd and 23rd February 2018, Target participated in forum activities organized by AMRA (African Market Re
Post date: Sun, 02/18/2018 - 00:51
From January 25th to February 2nd, Target IT consultant team gathered in training sessions for capacity building on
Post date: Tue, 02/13/2018 - 03:16
Target launched this early February series of national surveys within the 26 DRC regions.
