The Medias of Kinshasa have been invited this Wednesday, August 7, 2013 at the introduction of the results of the study “IMPACT OF ADVERTISING IN DR CONGO”,
Target at Kinshasa French week
The Franco- Congolese chamber of commerce and of industry (CCIFC) and its partners The French Foreign Trade Counsels, The French Club of Businesses and The French Embassy in DR Congo organized from the 1st to the 4th of June, the 3rd edition of French week, a showcase for French and Congolese Companies that presented their products and/or services in exposure stands.
Following the example of two members, Target – SARL made a showcase in CCIFC stand.
“We are right in the middle of our role that is to help Congolese companies affiliated to the Chamber to have a greater visibility”, stated Helene Duffar Champredon, CCIFC CEO.
Target showcase stand thus welcomed everyday dozens of interested people, business men, researchers, students and job seekers looking for information related to the Agency work. These latter people could get back home with documents made available by Target (French and English leaflet, publications on media statistics, Key figures on mobile telephony, advertisement impact...)
The French week also allowed Target expanding its Panel of new members. Some requested to get registration in the website. Over 91 Panel users recruited at HALLE DE LA GOMBE, 89 directly participated at an ongoing online research. They responded to questions related to digital communication, education, democracy and good governance.
One by one, the General Manager, the Project Manager and Research Specialists of Target participated into different conferences that were great time of experience exchanges and challenges within Congolese environment of businesses.
“One of the greatest resolutions that we adopted at the end of this French week is that the Agency must now perform a work of information, lobbying and pleading towards decision – makers. We were surprised for example to hear from a Public Organization Leader during one conference stating that there does not exist any Research Agency legally incorporated in DR Congo. This is very critical yet it also shows a lack of information that we are to cover”, affirmed Serge Mumbu, Target General Manager.
Beside this work that is to be done towards decision – makers, Target will make a targeted monitoring as regards manifestation of interest showed by different visitors of its stand.
Friday, June 10, 2016 - 10:48
Post date: Fri, 08/30/2013 - 17:41
Post date: Tue, 07/02/2013 - 09:16
TARGET’s participation in the SAMRA 2013 forum in Johannesburg (South Africa) has been the topic of an interview posted on the website mediacongo.net
Post date: Sat, 06/29/2013 - 08:30
The program “PANORAMA ECONOMIQUE” on Radio Okapi has received, this Saturday June 29, 2013 the General Manager of TARGET (Serge Mumbu) to comment on the econ
Post date: Fri, 05/31/2013 - 16:52
TARGET SPRL proceeded this Wednesday, May 29, 2013 by the presentation of the study “INDICES DE CONSOMMATION DES PRODUITS A KINSHASA” (2ème Editio
Post date: Fri, 05/31/2013 - 08:42
TARGET Managing Director (Serge Mumbu) attended SAMRA Conference 2013 that took place from 16 to 17 May 2013 at THABA YA BATSWAN
Post date: Tue, 05/07/2013 - 17:28
The Head office of TARGET SPRL is located since this may 2, 2013 in Building VULAMBO (ex SHELL) on the 8th floor (Boulevard du 30 Juin) number 152
Post date: Fri, 04/12/2013 - 16:53
TARGET has been selected by FEI (France Expertise Internationale) to achieve during the months of March and April 2013 a research of hearing media in 7 citie
Post date: Mon, 03/25/2013 - 15:49
Target Agency worked in partnership with INTERMEDIA (A research agency based at Washington DC, in USA) for the carrying out of a large survey on financial se
Post date: Tue, 03/05/2013 - 15:06
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