NEW OPPORTUNITIES WITHIN MOBILE TELEPHONY CONGOLESE MARKET The mobile telephony market in D.R.
Partnership between TARGET and FEI for a media research in the DR Congo
TARGET has been selected by FEI (France Expertise Internationale) to achieve during the months of March and April 2013 a research of hearing media in 7 cities of the DRC (Kinshasa, Matadi, Mbuji-Mayi, Kisangani, Lubumbashi, Goma and Bukavu) in the framework of the inter-organization program donors " Médias pour la Démocratie et Transparence en RDC ".
It is not only to assess the cumulative audience of the various media (television, radio and print media...) but also to prepare for each media the target audiences (men, women, young, CPS+) by specifying the profile of the audience.
This research will also provide statistical data on the property and the use of the various communications’ means (radio, television, mobile phone and internet).
Friday, April 12, 2013 - 16:53
Post date: Wed, 09/19/2012 - 11:50
NEW OPPORTUNITIES WITHIN MOBILE TELEPHONY CONGOLESE MARKET
Post date: Sat, 08/25/2012 - 12:46
From 21 to 24 August 2012, Computing Service of the Agency Target SPRL organized an in-house training for computing consultants on: “Data processing
Post date: Mon, 08/06/2012 - 12:55
The Daily Newspaper Dépêches of Brazzaville published in its edition of 6 August 2012 an interview of the Managing Director of TARGET Serge MUMBU regarding t
Post date: Sat, 07/07/2012 - 12:57
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Post date: Fri, 06/01/2012 - 12:57
Media audience research is significant for as well advertisers (choosing of the best communication supports and moments), media
Post date: Fri, 04/20/2012 - 12:51
In the framework of the fourth objective of Inter-donors Project France Expertise Internationale (FEI) concerning D. R.
Post date: Fri, 12/09/2011 - 13:09
With the support of France Expertise Internationale (FEI), the Organization of DR Congo Local Radios organized from 19 to 23 December 2011 at
