The Medias of Kinshasa have been invited this Wednesday, August 7, 2013 at the introduction of the results of the study “IMPACT OF ADVERTISING IN DR CONGO”,
Financial inclusion in DR Congo: Target active contribution in FinScope research
Target SARL brought its contribution in the achievement of FinScope national research on financial inclusion conducted from May to August 2014 in several cities of DR Congo. Results of the said research have been publicly made available by the Ministry of Finance on Friday 27 March 2015 at Grand Hotel of Kinshasa.
FinScope research is a research instrument developed by FinMark Trust in order to assess the access to financial services in a country and identify constrains that are blocking financial inclusion within a population.
Target SARL used its experience to ensure data collection throughout all 11 provinces of DR Congo with a team of 250 persons (i.e. 182 interviewers, 43 supervisors, 12 Field Managers and 13 data entry operators) as well in towns as in urban and rural cities.
https://www.facebook.com/media/set/?set=a.699891876748967.1073741875.369... (the link of article that was released on our Facebook page as regards FinScope research).
To a national scale, Target SARL succeeded in the collection of relevant information related to the way that people are generating their incomes and are financially managing their lives. FinScope thus reached its objective of revealing consumers perception and better understanding attitudes and expectations as regards financial products and services. A very important research in an environment whereas more and more commercial banks and financial services are especially using technologies of information and communication.
Further Target SARL, the AfricaScope agency has been involved in FinScope research especially in data sampling and weighting as well as writing of final report. Both agencies have been technically supported by FinMark Trust. FinScope is an initiative of FinMark Trust in partnership with UNCDF, the Ministry of Finances and the Central Bank of Congo (BCC).
Friday, April 24, 2015 - 18:25
Post date: Fri, 08/30/2013 - 17:41
Post date: Tue, 07/02/2013 - 09:16
TARGET’s participation in the SAMRA 2013 forum in Johannesburg (South Africa) has been the topic of an interview posted on the website mediacongo.net
Post date: Sat, 06/29/2013 - 08:30
The program “PANORAMA ECONOMIQUE” on Radio Okapi has received, this Saturday June 29, 2013 the General Manager of TARGET (Serge Mumbu) to comment on the econ
Post date: Fri, 05/31/2013 - 16:52
TARGET SPRL proceeded this Wednesday, May 29, 2013 by the presentation of the study “INDICES DE CONSOMMATION DES PRODUITS A KINSHASA” (2ème Editio
Post date: Fri, 05/31/2013 - 08:42
TARGET Managing Director (Serge Mumbu) attended SAMRA Conference 2013 that took place from 16 to 17 May 2013 at THABA YA BATSWAN
Post date: Tue, 05/07/2013 - 17:28
The Head office of TARGET SPRL is located since this may 2, 2013 in Building VULAMBO (ex SHELL) on the 8th floor (Boulevard du 30 Juin) number 152
Post date: Fri, 04/12/2013 - 16:53
TARGET has been selected by FEI (France Expertise Internationale) to achieve during the months of March and April 2013 a research of hearing media in 7 citie
Post date: Mon, 03/25/2013 - 15:49
Target Agency worked in partnership with INTERMEDIA (A research agency based at Washington DC, in USA) for the carrying out of a large survey on financial se
Post date: Tue, 03/05/2013 - 15:06
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