TARGET sharing its experience on market research at Université de Kinshasa
Target SARL advertises a media audience research at Pointe Noire
At the end of April 2015, Target research agency will launch a media audience research at Pointe – Noire in the Republic of Congo. A team shall leave Target registered office from Kinshasa especially for training of local consultants that will conduct the research in different municipalities of the economic capital of Republic of Congo.
The quantitative research projected for the end of this month of April at Pointe-Noire will be realized with Smartphones, in line with the method of quota per age, sex, occupation and place of residence (municipalities) towards 1000 persons. The respondents will have to especially tell the names of TV programs they are following, types of programs, brackets time when they are in touch with media as well as media they are consuming…
The month of May shall be devoted to data analysis and double-checking of information obtained. Data statistic processing shall be carried out in the same period while the research results will be made publicly available in June.
This project, as many other precedents, not only allows Target agency to broaden its expertise and customer portfolio beyond the borders of DR Congo, but especially satisfying its communication need based on reliable statistical data in this city that holds registered offices for most of companies based in Congo.
Let’s underline that it is not the first time for Target to launch a market research in Pointe Noire, the agency has already carried out projects in the behalf of customers.
Friday, April 24, 2015 - 18:29
Post date: Tue, 04/15/2014 - 09:17
Context
Post date: Sat, 03/15/2014 - 10:37
In an interview on the website Mediacongo, Serge Mumbu (ESOMAR Representative for DRC) present the structure, explains the benefits of an ESOMAR membership a
Post date: Fri, 03/14/2014 - 12:29
Serge Mumbu, General Manager of Target SARL has been named as ESOMAR Representative for DR Congo with principal duties to recruit new ESOMAR members and p
Post date: Tue, 01/21/2014 - 18:07
In accordance with the OHADA uniform act concerning Trading Companies Laws and with the legal and regulatory requirements on the
Post date: Fri, 12/20/2013 - 08:29
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Post date: Fri, 12/13/2013 - 11:55
1. Target SPRL has just published results of survey on perception of countries and organisations operating in DRC.
Post date: Wed, 12/04/2013 - 11:59
Perception of countries and organizations in DRC is a survey carried out by TARGET within 7 provinces of DRC towards a sample of
Post date: Mon, 10/14/2013 - 12:22
TARGET SPRL, agency specialized in market research and Marketing consultancy officially launched its activities on 11 October 20
Post date: Thu, 10/03/2013 - 09:03
The GRAND CEVAHIR HOTEL of Istanbul in Turkey hosted the 66th ESOMAR Congress (The world association of professional market research) from September 22 to 25
