TARGET sharing its experience on market research at Université de Kinshasa
CFI Project on Congolese media economical validity
In the framework of the fourth objective of Inter-donors Project France Expertise Internationale (FEI) concerning D. R. Congo media economical validity, since 2011 Canal France Internationale (CFI) is in the process of developing a project named “Structurer et Développer les Télevisions Congolaises” (Structuring and Developing Congolese Televisions) aiming at helping Congolese Televisions to better organize so that they can implement effective development strategies, improve and make more reliable incomes and have more weight on economical and political environment.
In the framework of this project “Structurer et Développer les Télevisions Congolaises”, specific qualitative researches are especially projected in order to allow, during workshops that are organized with Congolese TV channels Officers, presentation and analysis of results so that TV Channels Officers can understand and make good use of these results. Thus a qualitative survey has been entrusted to TARGET by CFI in Lubumbashi Town in March 2012. Results of that survey have been presented to people in charge of channels which are partners to Lubumbashi CFI respectively (Nyota and Mwangaza) on 18 and 19 April 2012 by TARGET Managing Director Serge MUMBU together with Ms Françoise TASSERA (CFI consultant).
Friday, April 20, 2012 - 12:51
Post date: Tue, 04/15/2014 - 09:17
Context
Post date: Sat, 03/15/2014 - 10:37
In an interview on the website Mediacongo, Serge Mumbu (ESOMAR Representative for DRC) present the structure, explains the benefits of an ESOMAR membership a
Post date: Fri, 03/14/2014 - 12:29
Serge Mumbu, General Manager of Target SARL has been named as ESOMAR Representative for DR Congo with principal duties to recruit new ESOMAR members and p
Post date: Tue, 01/21/2014 - 18:07
In accordance with the OHADA uniform act concerning Trading Companies Laws and with the legal and regulatory requirements on the
Post date: Fri, 12/20/2013 - 08:29
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Post date: Fri, 12/13/2013 - 11:55
1. Target SPRL has just published results of survey on perception of countries and organisations operating in DRC.
Post date: Wed, 12/04/2013 - 11:59
Perception of countries and organizations in DRC is a survey carried out by TARGET within 7 provinces of DRC towards a sample of
Post date: Mon, 10/14/2013 - 12:22
TARGET SPRL, agency specialized in market research and Marketing consultancy officially launched its activities on 11 October 20
Post date: Thu, 10/03/2013 - 09:03
The GRAND CEVAHIR HOTEL of Istanbul in Turkey hosted the 66th ESOMAR Congress (The world association of professional market research) from September 22 to 25
