The fifth Kinshasa French week edition took place from the 13^th to the 16^th June 2018, at Pullman Grand Hotel, in Kinshasa, capital of Democratic Republic of Congo. Been used to be this annual event, Target significantly participated at this edition.

Securing business was the Kinshasa 2018 French week edition ‘theme. Been the only agency from research industry, Target actively participated to this meeting organised by French-Congolese Chamber of Commerce and Industry.

Many men and women curious visited the stand Target prepared for the event. Short description of the agency and its research solutions were available for visitors

For Arlette Leumbou, Senior Market Analyst at Target and in charge of the stand at 5^th Kinshasa French week, the fact Target has its own stand highly improved the agency image.

She mentioned that «Having our own stand was great; we had many visitors compared to last year where we were under the same stand with our partner Makutano”

Relevance of research solutions, presentation of few publications at this event impressed visitors. Some of the visitors were surprised when they knew such an agency managed by Congolese with up to date solutions could exist. It was also an occasion for others to take appointments in order to have better understanding about the agency and its solutions but, also seeking for new partnerships.

Arlette Leumbou happily mentioned that «Most of our visitors for this edition were mostly people from business environment; they were surprised and happy with the work  we are doing. Many appointments were planned with some of them”

Target also actively participated to all conferences organized during the French week.